Android App Excellence Summit
The team at Android approached us to develop a brand system for a developer summit that leveraged the highly successful work of the App Excellence campaign which aimed to convince both business and technical leads to invest in creating quality apps on Android and Google Play.
CLIENT:
Android
CONTRIBUTION:
Art direction
TEAM:
Kiran Puri
Ella Dobson
Taylor Vennel
Gica Tam
OUTPUT:
Brand system
Motion
Social media
At the core of App Excellence is the use of hands as a way to depict collaboration, so as we looked to define the summit brand, we leveraged and expanded upon an already diverse character set.
As the compositions developed, we put an emphasis on the collaboration between business owners and developers who work together to produce high-quality Android apps.
