CREATIVE DIRECTION
& VISUAL DESIGN




Android App Excellence Summit

The team at Android approached us to develop a brand system for a developer summit that leveraged the highly successful work of the App Excellence campaign which aimed to convince both business and techincal leads to invest in creating quality apps on Android and Google Play.













CLIENT:
Android

CONTRIBUTION:
Creative Direction

TEAM:
Kiran Puri
Ella Dobson

Taylor Vennel
Gica Tam

GPJ

OUTPUT:
Brand system
Motion 
Social media



At the core of App Excellence is the use of hands as a way to depict collaboration, so as we looked to define the summit brand, we leveraged and expanded upon an already diverse character set.

As the compositions developed, we put an emphasis on the collaboration between business owners and developers who work together to prodcue high quality Android apps. 

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